Children are being used against their parent's wallets. Recall a time when we all were begging our parents to go to Chuck-e-Cheese for the obnoxiously loud and incoherent music, the sub-par pizza and the games. To the average adult this would be a ripoff but not to their children. I think that is what Eric Schlosser would try and communicate in "Kid Kustomers". Children are bombarded with ads during the commercial breaks of cartoons and they can't tell the difference. You as the parent then are subject to "Mommy Mommy" (or Daddy, if they don't know better ;) ) "I gotta have X" or "I wanna go, pweeze?".
Friday, February 19, 2010
Prereading blog - Kid Kustomers
Children are being used against their parent's wallets. Recall a time when we all were begging our parents to go to Chuck-e-Cheese for the obnoxiously loud and incoherent music, the sub-par pizza and the games. To the average adult this would be a ripoff but not to their children. I think that is what Eric Schlosser would try and communicate in "Kid Kustomers". Children are bombarded with ads during the commercial breaks of cartoons and they can't tell the difference. You as the parent then are subject to "Mommy Mommy" (or Daddy, if they don't know better ;) ) "I gotta have X" or "I wanna go, pweeze?".
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