Beauty Myth - Reading Blog

In thr 1970s, women gained legal and reproductive rights after years of being silent. They are no longer restricted but newer generations of women are uninterested in carrying the torch. They're more interested in trivial things such as eating disorders and cosmetic surgery. Consumer spending has rose as well as pornography has started to become mainstream. Most women are more concerned with losing 10 or 15 pounds than anything else. The Beauty Myth is a violent backlash against feminism that is being used as a weapon. Feminism game women laws that prevent discrimination and harassment in the workplace. Betty Friedman liberated popular avenues of advertisements towards women. Each generation since 1830 has their own rendition of how they view beauty. Women were not allowed to vote or own property in 1855. Women were afraid of looking like their mother. Beauty is seen as a currency system to be used up as they age. Beauty is essentially in the eye of the beholder

Prereading blog - Beauty Myth

The Beauty Myth was written by Naomi Wolf. She looks at how society views beauty and the repercussions. She says that in the west, women are made almost to suffer for the sake of appearances to improve her standing in being accepted for relationships, employment and other venues. She argues that older men's views towards women are at cause. The old focus was on women remaining pure (or virgin) while today's focus being on figure.

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Naomi Wolf is an author and political consultant with a huge list of accomplishments. Her political views lean towards the left. She has a Bachelor of Arts Degree in English Literature which she received in 1984. She wrote several books including Beauty Myth, Promiscuities, The End of America, & Give Me Liberty, which have received mixed reviews.

Jean Kilbourne is public speaker, author and documentary filmmaker. She makes others aware of the negative effects of advertising on women. She is a graduate of Wellesley College and earned a doctorate in education from Boston University. One of her more celebrated works is the series Killing Us Softly: Advertising’s Image of Women which shows a few less than flattering images and icons of women.




Malcolm Gladwell commented about Sesame Street, "Sesame Street was built around a single, breakthrough insight: that if you can hold the attention of children, you can educate them". The show began airing on November 10, 1969 but could trace the beginnings to 1966 with the Carnegie Institute hired Joan G. Cooney to conduct a study on how the media can help children. One of their educational goals is to help children to understand realworld problems and situations like death, illness & divorce.

Cognition means the product of though while cognitive is similar to but is a process of through. The difference is one is a product that is intangible while the other is an adjective.

On the web site http://eh.net/bookreviews/library/0521 there is a review of the book Advertising to the American Woman by Daniel Delis Hill. Hill suggests that prior to the 1950s that the advertising industry had a very narrow minded view of the role of women. After that women were empowered by consumerism.

It seems as through around the media portrays women as barbie doll thin which very few women can attain or maintain. Wolf's views on pornography suggest that men are beginning to no longer desire women who do not look or act like those in pornography. They are faced with the decision to either be ignored or become a toy to be played with.

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